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App feedback is essential in all app building because it is important to create an app your users will love and prevent churn. Companies such as unitQ are leading the…

It’s never been more difficult to find success at app stores. Competition is fierce, consumers are spoilt for choice and apps are having to pull out all the stops to…

Increasing App Engagement Mobile apps are expected to generate over $935 billion in revenue by next year. Statista found that a total of 218 billion apps were downloaded in 2020….

Did you know that a great app rating is critical for an app’s longevity?  A rating or bad reviews can make or break a user acquisition strategy. We’ve put together…

Automated customer support — a technology that can automatically resolve certain issues for users, is widely used across industries and businesses. Its purpose is to reduce the rising costs and…

In this tribute to the Mobile Gaming industry, we will deep dive into the reasons why publishers of all app types including fintech, retail, food & drink, lifestyle, and education…

Mapping out every step of the customer’s journey doesn’t stop once the customer signs on the dotted line and finishes paying for your product or service. The post-purchase stages of…

Happy Users Help Drive UA  User acquisition (UA) drives the mobile app industry. Developers invest heavily in strategies to acquire new users into their app. The user support experience is…

Mobile tools continue to change how customers and businesses interact. Consumers are always looking for a seamless, convenient experience. They want as few complications as possible — and when complications…

To understand the importance of feedback bots, let’s briefly think about the modern customer support journey for mobile app users. Organized correctly, the journey efficiently takes an app user from…