Strategies for Establishing a ‘Good’ Mobile App Retention Rate in 2023
It’s never been more difficult to find success at app stores. Competition is fierce, consumers are spoilt for choice and apps are having to pull out all the stops to…
Increasing Mobile App Engagement – Actionable Strategies for 2023
Increasing App Engagement Mobile apps are expected to generate over $935 billion in revenue by next year. Statista found that a total of 218 billion apps were downloaded in 2020….
CX and Compliance: Bridging The Gap
Do you remember when the only form of customer support was either in person or via telesupport that came with hours upon hours of waiting? That seems like the Stone…
User Acquisition Secrets: User Experience & Retention Increase Monthly Active Users
App Store Optimization is one of the most critical marketing strategies to sustainably grow an app’s monthly active user count. ASO ensures that your app ranks at the top of…
The Art of Harnessing App Feedback
App feedback is essential in all app building because it is important to create an app your users will love and prevent churn. Companies such as unitQ are leading the…
App Store Reviews Can Make or Break User Acquisition Strategy For Apps
Did you know that a great app rating is critical for an app’s longevity? A rating or bad reviews can make or break a user acquisition strategy. We’ve put together…
Automated Customer Support for Apps: Balancing the Agent with Automation
Automated customer support — a technology that can automatically resolve certain issues for users, is widely used across industries and businesses. Its purpose is to reduce the rising costs and…
You should Care about Mobile Gaming, No Matter Your App Type
In this tribute to the Mobile Gaming industry, we will deep dive into the reasons why publishers of all app types including fintech, retail, food & drink, lifestyle, and education…
Taking CSAT Surveys to the Next Level: Cater to the Modern App User
Mapping out every step of the customer’s journey doesn’t stop once the customer signs on the dotted line and finishes paying for your product or service. The post-purchase stages of…
Do You Know What Your Users Think About Your App?
Happy Users Help Drive UA User acquisition (UA) drives the mobile app industry. Developers invest heavily in strategies to acquire new users into their app. The user support experience is…