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Most mobile game studios talk about player lifetime value as a number that comes from finance. UA spend goes in, attribution runs its math, and
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We have been at the edge of our seats waiting to introduce you to our new podcast, Player: Engage, brought to you by Helpshift and
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Mobile games have become the backbone of modern entertainment: people spend hours playing their favourite games on their smartphones. If you are a game enthusiast,
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Businesses across every industry are constantly looking for opportunities to leverage automation to improve their workflow and boost productivity. Unsurprisingly, the narrative is no different
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Customer service has never been more important. Today’s customers are becoming ever more discerning, and brands are having to do more than ever before to
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For businesses to deliver the best communication, it needs to be prompt. If customers aren’t receiving the right care or relevant information, they may be
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Picture this. A player is mid-match on their PS5 when an error code freezes the screen. They reach for the controller, try to type their
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It’s never been more difficult to find success at app stores. Competition is fierce, consumers are spoilt for choice and apps are having to pull
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Increasing App Engagement Mobile apps are expected to generate over $935 billion in revenue by next year. Statista found that a total of 218 billion
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Did you know that a great app rating is critical for an app’s longevity? A rating or bad reviews can make or break a user
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Helpshift CEO Eric Vermillion featured on “Navigating the Customer Experience” with Yanique Grant. Listen to the podcast episode below.
Data democratization is the practice of ungating access to data within an organization and empowering even those with no technical know-how to easily use it
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You can’t have a successful game without an equally successful customer support strategy. And, unfortunately, player support teams are sometimes surprised by the costs associated
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