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Subscription apps are running retention programs designed for a market that no longer exists. Email dunning, win-back discounts, quarterly onboarding tests, and a help center
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Game updates and live events should build excitement, but they often flood support queues instead. A report shows account-related tickets nearly doubling from 13.9% to
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Legacy support systems were built for a different era of gaming, when updates were rare, feedback came through emails, and “player support” meant waiting days
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App store ratings can make or break a game’s success. One surge of negative reviews can tank discoverability, stall downloads, and dent long-term revenue. Many
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Every day, millions of players share valuable insights about your game through support tickets, reviews, and feedback. Here’s how AI can transform this goldmine of
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Indie games have become a phenomenon in the entertainment industry. They made it clear that absolutely anyone can become rich and famous only thanks to
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You don’t have to buy a powerful PC or console to play modern games. Instead, you just need a reliable Internet connection, which is required
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Deep links are more than just equivalents of what hyperlinks used to be. They can be used to direct users from one web page to
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Mobile usage continues to shape our daily routines, with global app downloads reaching a staggering 255 billion in 2022—an impressive 11% increase from the previous
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What makes an indie game indie? An indie (independent) game is a game created by an individual developer or a small team without financial support
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Ever since the Covid-19 outbreak, mobile learning has become more and more widespread, showing that the future of education depends on it. The pandemic gave
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With more and more mobile apps conquering the market, it becomes harder for app developers to stand out among competitors. Nowadays, people, especially millennials and generation
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As of the second quarter of 2022, there are about 3.5 million mobile apps hosted on Google Play and about 2.2 million apps on the Apple
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