Customer Service Trends & Insights

Customer support

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Live service games have transformed player support from a background task into a core part of the player experience. With daily logins, real-time events, and

User Acquisition

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The app market is getting more crowded with various apps trying to stand out among numerous competitors. In most cases, this leaves you with no

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User Acquisition

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The term “hyper-casual games” was introduced only a couple of years ago. According to Google Trends, it first appeared as a search term in February

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User Retention

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The daily life of a modern person has smoothly flowed into a small device. Today we increasingly use smartphones to communicate with friends, listen to

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Artificial Intelligence

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Have you ever interacted with a chatbot or a virtual assistant? You may have asked Siri to play your favorite song or talked with a

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Mobile Games

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About 2.2 billion people worldwide play games on their mobile phones. This is about 28% of the total population in the World. Mobile games, when used in leisure

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User Engagement

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We have been at the edge of our seats waiting to introduce you to our new podcast, Player: Engage, brought to you by Helpshift and

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